I've got news for you: the Pernod you grew up with is not the real Pernod. The real Pernod is absinthe, the first absinthe, and it was banned throughout most of the world in 1915. You have probably heard a lot of stories about absinthe making people crazy …

In Copenhagen they are building a huge extension to the Metro. And they are building it right under my house. Due to open in the summer of 2019, I’ve been photographing the progress in the tunnels since 2013 …

Renee: The people of this town, yeah, it’s hard to explain, their nickname is something like “Pee-ers in a pot”

Me: Yeah?

Renee: And that's because normally they- 

Me: Pee-ers? Like peeing?

Renee: To pee, like peeing in the pot. Yeah, yeah.

Have you ever been in a big hotel, or a hospital, and thought about where all that laundry gets done? A few months ago I was wondering just that when I was visiting a friend in hospital, and my wondering led me to the “FM Vaskeri”, the building where for over 100 years the laundry of Copenhagen’s five public hospitals is washed, dried, pressed and folded …

For the third year in a row I have shot the campaign for the biggest art fair in the world. Art Basel puts on a fair in Basel, Miami Beach and Hong Kong, and I travel to each city to shoot the images that will be used for posters, brochures, tickets, flags and everything else …

German eyewear company MYKITA assembles all their hi-tech glasses at their headquarters in Berlin. I shot this campaign to show what goes on behind the scenes in what they call their “Modern Manufactory” - check them out at mykita.com.

Steinway was founded in Manhatten in 1853 by German piano builder Heinrich Engelhard Steinway (later Steinway). The company became very successful in the US, registering hundreds of patents and defining the sound and construction of modern pianos. In 1880, in order to reach European customers who wanted Steinway pianos and to avoid high import taxes, a factory was established in Hamburg Germany …

Lübeck is the town of Marzipan, traditionally the confection of choice of kings and queens. The story in Lübeck goes that marzipan was invented in Lübeck when it was under siege, and all the food had run out except for almonds and sugar ...

Absolut Vodka is the third biggest spirit brand in the world, and the 99 million litres of it which are produced every year are all made here in Skåne, southern Sweden. The brand was started in 1879 by Lars Olsson Smith, the man who introduced continuous distillation to Sweden ...

The Univeristy of Copenhagen's new Future Consumer Lab is all about the future of food. What do we like, why do we like it, when do we like it and where do we like it? Through a series of experiments the lab aims to answer these questions and more ...

Over the past year, in collaboration with Wired magazine, ReD Associates* and Mens Health, I've been given unprecedented access to adidas' headquarters, research departments and factories. Here is the result ...

I was commissioned by Scientific American magazine to photograph the Large Hadron Collider Beauty experiment (LHCb) at CERN. The LHCb is one the seven detectors collecting data from the collisions of the Large Hadron Collider ...

I was commissioned by pharmaceutical company Lundbeck, which specialises psychiatric and neurological disorders, to create some photos of their production and still-life images of their packaging ...

The Zoological museum in Copenhagen is one of the oldest museums in Europe. You might not realise that when you look at the slightly run-down 70s building that houses it, in the same way that you might not realise that most of what makes up the museum itself is hidden from the public ...

Vitra is a family owned Swiss furniture company that was founded in 1957. The company made it's name by selling designs from some of the most famous furniture designers in the world such as Charles and Ray Eames, Verner Panton and George Nelson, and today it's campus is a place of pilgrimage for architecture and design lovers ...

Among all the magical things in life—your first love, snow on Christmas Eve — there are few wonders greater than the Danish hotdog. But who knows what actually goes into that sausage which sits there in the sliced bun, all golden and gilled, snuggling up to remoulade, crispy onions, and pickled cucumber ...

The Sunbeam Theatre is a landmark theatre in Hong Kong, showcasing Cantonese Opera. Established by immigrants from Shanghai in 1972, the theatre has changed hands numerous times and has been fighting closure for the last 15 years. The theatre sits on prime real estate, which is worth a lot of money in Hong Kong, and the landlord had been threatening to close ...

Arla Foods is the biggest producer of dairy products in Scandinavia. It is a cooperative owned by over 7,000 Danish and Swedish farmers, and it is the seventh largest dairy company in the world measure by turnover. I followed the process of some of their cheese being made, from the milking of the cows to the cheese production at one of their huge dairies in Taulov, Denmark ...