I shot this fun campaign to celebrate the 10th anniversary of Candy Crush. The idea is based on the Tetris effect - when people play a computer game way too much, they begin to see real life situations that look like moves from the game. If you’ve played Candy Crush you should be able to spot the moves in these every day situations … Scroll down to see the campaign in Times Square!
Thanks to an amazing crew:
Agency: David Madrid
My Agent: Badland
Production Company: MYGOSH
Executive Producer: Natali Sussman
Line Producer: Ulrich Kirchner
Art Direction: Daniel Ortiz, Vito Montolio (Danidevito)
Photo Assistants: Philip Mar Serejo , Gabriel Engelke
Local Production Barcelona: PUERCO® Production Company
Digital Operator: Raul
Retoucher: Munzer Hodayfa
